Seeing a growing market in the Philippines, Singapore Airlines is adding more seats between Manila and Singapore with the latest addition to the airline's fleet: the Boeing 787-10 Dreamliner.

Citing demand for corporate and millennial travellers, the airlines' general manager in Manila stressed the importance of the market for the airline. “This market will continue to grow, a lot of opportunities for this market. We would love to do more flights in Manila if we could,” Balagopal Kunduvara, general manager of Singapore Airlines, told reporters.

Singapore Airlines along with its subsidary SilkAir connects Singapore to Manila, Cebu, and Davao. For flights from Manila to Singapore, the airline operates four flights a day on the route touching down at Manila's Ninoy Aquino Airport (NAIA). The new 787s offer 50 more seats the current Boeing 777 and Airbus A330 aircraft used on the flights, which would help to increase seat capacity without burdening the already congested airport with more flights.

Kundavara said the company aims to fill in as much as 9 out of 10 seats for its flights to and from Manila.

“We plan to fill the flights as much as possible. We have a capacity of about 1,000 seats to 1,200 seats per day, and we aim to reach 80-percent to 90-percent load factor for the flights without compromising too much on the yield,” he said.

The new 787s bring a new offering of full-service flights in a competitive market with high demand. During each day. Singapore Airlines' 4 flights are part of up to 16 flights a day between Manila-Singapore, with key players such as Philippine Airlines and low cost carriers like Cebu Pacific, Singapore's Scoot, and Jetstar.

While the 787s will be offering will be the in-flight Wi-Fi, the airline could be seen making a play offering business travellers personalized meal service with the "Book the Cook" program.

In addition to Manila, Singapore Airlines have added 787-10 services to destinations such as Osaka, Perth, and Bali. Other routes within 8 hours in the Asia/Pacific region will be added as the airline has an order of up to 49 of the new jets.

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