Etihad has announced and signed a strategic codeshare agreement with Taiwan-based STARLUX Airlines.
Etihad has announced and signed a strategic codeshare agreement with Taiwan-based STARLUX Airlines.
Announced during the International Air Transport Association Annual General meeting in New Delhi, STARLUX customers will be able to book codeshare flights operated by Etihad for travel from Taipei to Europe via Etihad's hub at Abu Dhabi. Etihad's passengers will be able to connect onto STARLUX's network from Taipei to key cities in Japan including Nagoya, Sapporo, and Fukuoka.
The new foundation of the new codeshare partnership between Etihad and STARLUX is Etihad's new daily service using Boeing 787 Dreamliner aircraft between Abu Dhabi and Taipei that will start on September 7. Etihad plans to use Taipei as a gateway for its expansion into Northeast Asia.
As part of the partnership, both airlines will launch joint marketing initiatives in Taiwan and establish a reciprocal frequent flyer program by year's end. Customers will be able to travel to make a single booking with one check-in process at the departure airport, and automatic baggage transfer to their final destination.
“This partnership with STARLUX Airlines opens new market opportunities in Northeast Asia, giving our customers access to Japan's key business and leisure destinations through Taipei,” said Arik De, Chief Revenue and Commercial Officer, Etihad. “STARLUX Airlines’ reputation for premium service aligns perfectly with our standards, and together we're offering travellers more choice and convenience when connecting across three continents."
"Our partnership with Etihad Airways marks a significant milestone in STARLUX Airlines' global expansion, laying the foundation for future European routes.” said Simon Liu, Chief Strategy Officer, STARLUX. “As one of the Middle East's leading carriers, Etihad is globally recognised for its innovation and premium service—values that strongly align with the STARLUX brand. By leveraging Abu Dhabi's role as a major hub, this codeshare allows us to rapidly extend our network into Europe, offering passengers a wider range of travel options. We also look forward to deepening collaboration on mileage accrual and premium services to ensure an exceptional experience for customers."
The codeshare flights will be able to be booked on each airlines' respective websites and booking partners and channels.
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